how to choose the best rug
Rugs lay the foundation for a well-designed room. Not only do they add softness and muffle sound, they anchor your furniture and tie a room together. To find the best rug, you just need to ask yourself a couple key questions.
where will you use it?
living room

Think softness balanced with durability-tufted wool or cut-pile rugs are a long-lasting, premium choice that feel soft underfoot and naturally repel stains. Synthetics are also sturdy but soft, and viscose will add a touch of luxe shine.

Pro Tip: Choose a rug large enough that at least the front legs of your sofa and main chairs will be on the rug. Allow at least a one-foot border between your rug and the walls.

When in doubt, size up. The most common mistake is to use a too-small rug that looks like a postage stamp in the room


Here's where you can really indulge your desire for softness, as you're typically barefoot here. Wool shags, silky viscose cut-pile or soft tufted-wool rugs are great choices here.

For a baby's room, opt for a low-pile or flatweave rug with softness. We offer low-pile versions of favorites like our Charm Wool Rug specifically for nurseries.

Pro Tip: Place the rug horizontally under the front two-thirds of the bed, or under the entire bed and nightstands. Allow for 2 to 3 feet of rug on either side of the bed.

dining room

Flatweave or durable low-pile rugs are best to make it easy to pull out chairs, vacuum and clean. Natural fibers such as sisal are not ideal here because it's harder to clean spills.

Pro Tip: The rug should extend at least 2 feet beyond your table on each side, so there's room to pull out chairs. Most tables need a rug that's at least 8 feet wide.

high-traffic areas

Indoor/outdoor rugs are a great choice in an entry, playroom, kitchen or laundry. Ours feel soft like a regular rug, but offer excellent durability and cleanability. Synthetic rugs, flatweaves and cotton rugs are also good options.

Pro Tip: Our standard runners are 2' x 7', or you can use a 3' x 5' rug in a smaller hall. Ideally there should be about 4 to 6 inches of floor on each side of the rug, though you can show more floor at each end.

home office

Flatweave rugs are best if your desk chair has wheels, so it's easy to roll and won't wear down the rug.

design tip
Which comes first, the rug or the furniture?
Either! A rug can be a great starting point for a room: You can pull colors from it for the walls, fabrics and accessories. But you can also choose your furniture and paint, and then find a rug that's neutral or helps weave the different colors together.
do you want a solid color, neutral or pattern-or something in between?
natural fiber

Sisal, jute and seagrass are very sturdy and form a no-fail neutral backdrop that works in almost any room-but they're generally not soft and they stain more easily. Our jute-blend rugs solve these issues by adding wool or cotton for softness and easier cleaning.


solid color

These are easy to choose and use and can create a soothing, monochromatic feel. One downside: they can show stains more readily than a multicolored pattern.



Multicolor rugs make more of a statement. They're a great choice for dining rooms, where most of the furniture is wood (and the pattern will camouflage stains), but they can be equally beautiful in living rooms and bedrooms. Muted colors and distressed patterns often make it easier to blend patterned rugs into a room.


abstract & distressed

Our 'non-pattern' patterns offer the best of both worlds. These distressed (with a gently faded and worn look) and abstract (subtle, freeform) rugs add texture, variation and interest but still read as solids, so they're easy to mix with other colors and patterns.


design tip
What should I choose for a very large, open room?
We suggest choosing two rugs that aren't exactly the same, but are complementary-for example, in the same color family. We also offer some wool and natural fiber rugs in extra-long or custom sizes, so you can order a rug that's as large as 12' x 18'.
handcrafted rugs

More than two-thirds (69%) of our rug designs are handcrafted, bringing artistry, quality and durability to rugs that will enhance any room.


Hand-tufted rugs are tufted by hand through a sturdy base using a tufting gun. They can be looped or the loops can be cut to create a plush, thick pile and durable rug.

Hand-loomed rugs are woven by master artisans on a loom, creating a flatwoven rug with subtle variations and durability.

Hand-knotted rugs are premium quality rugs intricately crafted by an artisan who hand knots each piece of yarn on a loom. Because each yarn is tied into the base, it makes for a very durable and long-lasting rug.

Fair Trade CertifieTM rugs

One-third of our rugs are Fair Trade CertifieTM. This means workers' rights and fair wages are protected, safe working conditions are ensured and we pay a premium for workers to invest in their communities, for needs like healthcare, education and more-for rugs that look good and do good.


design tip
Why a rug pad pays for itself.
It may not seem glamorous, but a rug pad is always a worthwhile investment because it will extend the life of your rug. It adds extra cushioning, reduces wear and keeps rugs from slipping or curling.

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